For me it's about creating peace of mind and inspiring awareness about the fact that we always have a choice

I am Heleen Rittershaus and I spent the first 20 years of my life in 4 different continents. I have been living in Amsterdam for the rest of my life so far and the journey has not stopped to amaze me.

After four years of studying photography at Art School, I joined the Royal Dutch Airlines as a flight attendant in 1995. Seventeen wonderful years later I chose to resign, as I felt the urge to tap back into my creativity and to reinvent myself all over again. My inspiration and motivation to do this, is the journey of life itself and I am still learning from it every day.

Connecting the dots

Looking back and 'connecting the dots', it became apparent to me that creating visual mindfulness, had become a red thread within my creative expression.

Collecting memories photographically, as a tangible overview of my life, has helpt me to get a grip on, as well as let go of, the often changing surroundings and people I had come to know. The pocket camera my parents gave me when I was 12 quickly became my 'organising eye' and nowadays, my smartphone is fulfilling this same need to visualise the sanctuary I often crave. 

During my work as a flight attendant I realised how Flight Safety Instructions, needed to keep you safe up in the air, also give you the same clarity of mind and sense of direction we sometimes need in our daily lives too. Printing these expression on sustainable basics and wearing them on you like a mantra, has made it possible to share this concept of Flight Safety = Life Safety!

RITTRSHAUS: inspiring (personal) sustainability

RITTRSHAUS is about sustainability in the broadest sense. How to live life so that it takes you where you want to go in the long run. Experiencing your own 'response-ability'. Becoming self aware and making a positive difference through the choices you make.

Creating awareness about your mind-set, realising what you stand for and how everything you do, say, buy, eat or avoid, has an impact. And that it reflects your mind, your character, your heart, your soul and evidently, your life.

How are you influencing your life and is it taking you where you want to go?

 
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Exhibitions

2018 --         Re:Set Film -- Inspirational Talk as introduction to the movie "Tully" -- Ex-Airhostess, Motherhood, Shirts & Photography -- FC Hyena, Amsterdam
2017 --         Nyhavn -- Conceptstore -- Sustainable Fairtrade Products -- Shirts -- Haarlem
2017 --         School of Life -- Shop & Café -- Products to inspire the mind.. -- Shirts -- Antwerp (Belgium)
2017 --         Soul Salon -- Sustainable Fashion Trade Show -- Westergasfabriek -- Group -- Shirts -- Amsterdam
2017 --         Pause Fashion Hub -- Sustainable Fashion Events -- Posthoorn Church -- Group -- Shirts -- Amsterdam
2016 --         TOON Amsterdam -- Platform for Creative Entrepreneurs -- Group Exhibition -- Photography & Shirts -- Amsterdam
2016-2017 -  Loods 5 -- Interior Design & Art Shop -- Affordable Fresh Art -- Photography -- Amsterdam
2015 --         Local Goods Market (now Makers Market) -- De Hallen -- Market for locally produced (fashion) products -- Shirts -- Amsterdam
2015 --         Czaar Peter Festival -- Street Festival/market with local shops & products -- Shirts -- Amsterdam
2015 --         Pop-Up Store @home -- Shirts -- Amsterdam
2015-2016 -  Vintage of the Future -- Interior Design Shop -- Solo Exhibition -- Photography -- Amsterdam
2014 --         Bar Moustache -- Cafe/Restaurant -- Solo Exhibition -- Photography -- Amsterdam
2014 --         Hutspot -- Conceptstore -- Group Exhibition -- Photography -- Amsterdam
2013 --         Qahaw d'Or -- Coffeshop/cafe -- Solo --Photography -- Amsterdam
2005 --        Wolvenstraat -- Cafe/Restaurant -- Solo -- Photography -- Amsterdam
2004 --        Walls -- Art Gallery -- Group -- Photography -- Amsterdam
2003 --        Special Talents -- Photo competition on behalf of Amnesty International -- Photography -- Amsterdam
2003 --        Walls -- Gallery -- Group -- Photography -- Amsterdam
2002 --        Scheltema, Staircase Gallery -- Book store -- Solo -- Photography -- Amsterdam
2002 --        Het Paleis -- Cafe/Restaurant -- Solo -- Photography -- Amsterdam
2002 --        Foam (Photography Museum Amsterdam) in the Vondelpark -- Outdoor Group Exhibition  -- Photography -- Amsterdam
2001-2002 - Kymzou -- Hairsalon -- Solo -- Photography -- Amsterdam 

 
 

Sales and Publications

2016 --         Odeon Theatre -- Theatre Cafe --  'New York Skyline/Brooklyn Bridge' photo --  Zwolle -- Sold

2014 --         Private Sale -- Chinese Tea Pot & Book (Shanghai) -- Utrecht -- Sold
2013 --         Private Sale --  'Toronto, Man & Carpark' -- Amsterdam -- Sold
2004 --        Government Tax office -- Photo printed on large screen/room divider. -- Hoofddorp -- Sold
2002 --        Foam Magazine -- As part of Outdoor Exhibition in Vondelpark -- Amsterdam
2001 --         Van Doorne Lawfirm -- Advertising Campaign -- Amsterdam -- Commissioned
1999-... --      Several private Sales -- Amsterdam, Blaricum, USA, Paris.